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Sunday 30 June 2019

Why We Immortalize Artists/Musicians Who Died in Their Prime

Whichever genre you listen to (Reggae, Hip-hop, Hard Metal, Rock n Roll, Soul, Jazz, Classical etc.) there's always an Artist(s) who at their Peak Revolutionized the industry and inspired a generation with their Lyrics, Talent, Songs, Personality, and Performance. 

 They were like demi gods in their prime worshiped by legions of fans worldwide, captivating us with their songs & lyrics, but their mysterious & untimely death shocked us and left an inedible mark on our lives, making us immortalize them to this day. But what if they were still alive; would we hold them in awe? Would their Songs, Lyrics or Compositions be revered? 

Would their influence & popularity be the same as before they died? What influences our attachment to them when dead than alive? Is it something innate or psychological making us appreciate them more when gone? It's hard to know what really makes us immortalize such artists, but after reading several articles, 

I have advanced several theories to help explain. "Many things he would try for he knew soon he'd die," "Now Jimi's gone, he's not alone/ His memory still lives on," "Five years, this he said/ He's not gone, he's just dead." "The Ballads of Jimi," by Legendary Guitarist Jimi Hendrix.

Saturday 29 June 2019

Are Music Reviews and Music Press Helpful Tools in Promoting Your New CD Release?

Well, some might say that by asking me, you may be asking the wrong person. As a professional music publicist and music marketing consultant myself for hundreds of successful independent music artists, I can only tell you what I have experienced over the last 27 years plus of doing this for independent musicians. 

A good music publicist can facilitate interviews for you and get your music reviewed. Its positive impact on your project and career can be more than considerable. I am writing this article to bring this to the attention of independent artists. 

Most indie musicians may feel that their music does not stand a chance out there in the sea of hundreds of thousands of independent music releases annually. Unfortunately, with that kind of competition, this is not far from the truth. Most CD releases, without professional promotion, no matter how good, usually get lost or forgotten. 

However, a good indie music publicist can move your music to the forefront and bring it to the attention of the industry and the public alike with press, interviews, and music reviews. 

As long as your music is noteworthy, this makes generating the exposure and creating the buzz (if you will) much easier. CD reviews, interviews, and the press can do this efficiently if it's done right and by a credible professional music publicist. 

 Album and single reviews, written by professional music critics on credible music blogs and in the music media are read by thousands of potential fans, music journalists, booking agents, music publishers, and A&R representatives from both major and independent record labels on a daily basis. Professional Music Publicists are the curator of these creative placements. 

This being said, there are still a lot of indie musicians that are just now aware of the positive impact favorable CD reviews, interviews, and the innovative press can have on their project and new record release; while accelerating their music career to the next level. Our Band is on a Shoestring Budget. How Much Does a Publicist Cost?